Women gathered on a desert terrace with mountain views in Scottsdale

A global platform 
for women 
navigating midlife.

Bringing together accomplished women through thoughtfully curated gatherings, trusted insight, meaningful connection, and practical guidance for this defining stage of life.

About Alta

Four Pillars. Eight Dimensions. One Fully Lived Life.

Designed for the woman who has spent decades creating, building, and leading. She now wants to invest with that same intention in the quality of her life.

Alta creates exceptional gatherings where accomplished women find trusted insight, meaningful connection, and practical guidance for the years ahead.  Organized around four pillars and the eight dimensions of a fully lived life.

Alta Four Pillars and Eight Dimensions framework: Wealth, Health and Longevity, Connection, and Leadership and Impact.

Upcoming experiences

Two distinctive expressions of Alta.

Each Alta experience is designed around the women it serves, the setting it inhabits, and the conversations that matter most.

Women practicing yoga outdoors at a wellness retreat

Alta Levanta

A transformative well being retreat

October 11 to 14, 2026
Naviva®, A Four Seasons Resort, Punta Mita, Mexico

An intimate retreat centered on health, restoration, and meaningful connection for women navigating midlife with intention.

Desert courtyard with palm trees and a fountain at the Fairmont Scottsdale Princess

Alta Ascent

The flagship gathering

March 4 to 6, 2027
Fairmont Scottsdale Princess, Arizona

A four day gathering for 150 accomplished women exploring wealth and legacy, health and longevity, and life design.

Two women walking and talking outdoors

Why now

Why Alta? Why Now?

Alta began with a personal question and grew into a company. Four ideas explain how it came to be, and why this moment is the right one.

A personal insight

Alta was born from a desire for a more holistic approach to navigating modern midlife.

A clear market opportunity

Hundreds of conversations with women, combined with expert research and consumer insight, revealed a significant gap in how women are supported at this stage of life.

A defining moment

Women are navigating unprecedented wealth, longer lives, evolving leadership roles, and changing expectations for how they live and thrive.

The vision

Exceptional gatherings around the world where accomplished women find trusted insight, meaningful connection, and practical guidance for the years ahead.

The Alta woman

The Alta Woman

Accomplished, curious, discerning, and standing at a consequential stage of life.

She has spent decades creating, building, and leading. What she is looking for now is not more noise, but trusted insight and the company of women who understand the moment she is in.

Alta is built for her: meaningful connection, renewed perspective, and practical guidance for the years ahead, in a setting unhurried 
enough for real conversation.

Trusted insight

Recognized experts and informed peers, substance over promotion.

Meaningful connection

A deliberately small room where every voice is heard.

Renewed perspective

Time and space to think about what comes next.

Practical guidance

Ideas she can carry home and act on.

Women talking on a terrace with a mountain viewWomen dining outdoors at a table with cacti centerpieces

What's next

What's Next: A Global Brand

A multi format platform with curated experiences designed to meet the multidimensional needs of the women we serve.

Alta Sora

Outdoor exploration expeditions

Alta Ascent

Learning and growth conferences

Alta Mesa

Curated dinners at coveted venues

Alta Levanta

Health and wellness experiences

Alta Strive

Wealth focused experiences

City Extensions

Alta London, Mumbai, Roma, Rio

PROGRAMMING IN 2027 AND 2028 · 
DATES AND DETAILS TO FOLLOW.

The founders

The Founders

Tanya Franco and Dulari Amin, founders of Alta.

Alta is founded by Tanya Franco and Dulari Amin, bringing together decades of experience in luxury hospitality, conferences, brand building, business strategy, partnerships, and community.

Tanya Franco

Tanya built a career spanning virtually every aspect of luxury hospitality from operations, ownership, acquisitions, finance, asset management, development, design, marketing, and guest experience.

She has designed and executed more than 100 conferences, executive gatherings, and retreats worldwide, turning events into strategic business platforms that have generated more than $110M in revenue.

A mother of four, Tanya is passionate about helping women live their best lives.

Dulari Amin

Dulari brings 25+ years of business strategy, marketing, brand development, consumer insight, partnerships, and community building.

She has founded and scaled businesses to hundreds of millions in revenue, advised organizations on growth strategies including fundraising and IPOs, and built highly engaged communities.

Dulari is an expert at cultivating female audiences, and is deeply passionate about empowering women to build wealth.

Women socializing on a patio by a pool in a desert setting

Join us

Join us for Alta Ascent.

Alta Ascent Scottsdale gathers 150 women, March 4–6, 2027, at the Fairmont Scottsdale Princess. Attendance is by invitation.

Explore Alta Levanta